July 20th, 2010

Protect Your Home and Assets
Errors and omissions insurance for health insurance agents, or E & O insurance, is a very important coverage to have. It is much like malpractice insurance for doctors or lawyers. Basically, this covers any claims made by a client who alleges that misinformation or omission of information on your part led to harm to the client. It can be very unwise to go into practice without this type of coverage.
Why E & O is Important
It is unrealistic to think that you will go through a lifetime of business practice without one client alleging a claim against you. There is always a possibility that you will make a mistake, or at least that someone will claim you have. If this happens and you are not adequately covered, you can be hit with a fortune of court costs and profit loss, even if the claim is eventually proven to be groundless. Individuals and small businesses can even go bankrupt in these cases.
When to Buy Coverage
As with any other type of insurance, this is important to purchase sooner rather than later. You don’t wait until after you have an accident to purchase automobile insurance, or until after you are terminally ill to invest in health insurance. This works on the same principle. As long as you are working with clients you will be at risk, so do not wait.
What to Look For
Remember that E & O claims are not covered under general liability, and often require specialized or expert information in order to effectively defend against a claim. Make sure that the company you purchase from has expertise in both the fields of E & O and health insurance. Also, there are multiple ways in which it is offered, so make sure you know the specifics of your policy. Some policies, for instance, will only cover claims that initially occurred during the effective period of the policy, regardless of when the claim is made.
Errors and omissions insurance for health insurance agents is very useful. It can save an individual or company from severe financial loss or even ruin and you should never go without it.
Tags: business, E& O, errors and omissions insurance, health insurance agent, liability
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July 5th, 2010
A good marketing campaign is critical to the success or failure of any business. Insurance is no different. You want to paint a beautiful picture for you business that will encourage further clients to choose your company over all of their other choices. Here are some marketing tips for health insurance agents who want to build a marketing campaign on the internet.
Target the clients that you want. If you want to sell health insurance to prospective clients, do not spend all of you time promoting automobile insurance. Conserve your efforts and time to what you want to accomplish.
Keep your future clients interested. Do not fill your webpage with too much fluff. Instead get straight to the point and sell the product you want them to buy. Just give the facts, but do not forget to quantify those facts. Make your future clients want what you provide. Read through it a few times before posting; if you cannot convince yourself, you probably cannot convince someone else.
Tell you success stories. One of the best things that you can do is market your successes. Let people know how you have helped other people. Furthermore, do it with the testimonials of clients. If your future clients see that you current clients are happy, they will be more enticed to do business with you.
Whatever you do, do not brag or boast. It is one thing to take pride in your work and show people what you have accomplished, but know when to stop. When you provide too much to the potential client, they may just walk away. Sometimes being brief will accomplish a lot more.
There are a lot of things that you can do to make your online marketing campaign successful. These were just a few basic internet marketing tips for health insurance agents that you may be able to use. Just remember, target the clients, keep them interested, share your successes, and do not brag.
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Your Office Before Internet Marketing

Your Office After Internet Marketing
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Tags: health insurance agent, internet marketing tips, marketing campaign, sell health insurance, target market, testimonials
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June 19th, 2010

Medicare is a social insurance program that is providing medical coverage for several Americans. If you are a health insurance agent and plan on working with older adults or an individual approaching age 65, it is very important to understand this government program.
Medicare is a federal health insurance program that is composed of two parts. It provides medical coverage for older adults and for those who qualify with a disability. Medicare has Part A – Basic Hospital Insurance and Part B – Supplementary Medical Insurance.
All individuals age 65 or older, who are entitled to Social Security or Railroad Retirement Benefits are automatically eligible for Medicare benefits. These benefits are available to the individual on the first day of the month, in which the individual turns age 65. It should also be noted that individuals under age 65 who have qualified for Social Security disability payments for at least two years and those who have end stage renal disease are also eligible for Medicare. Part A provides coverage for inpatient hospital services for up to 90 days in each benefit period. Benefits also include payment for prescription drugs only while in the hospital. No coverage is provided for the first three pints of blood that may have been received while in the hospital.
Under Part A, skilled nursing care is provided for up to one hundred days, in which the first twenty days are fully paid after the deductible is met. The next 80 days fall under the coinsurance amount of coverage. Home health services are provided for medically necessary home health visits as well as hospice care. Psychiatric hospital care is covered up to one hundred ninety days during the individual’s lifetime.
Part B is a voluntary medical insurance plan available to all who are entitled to Part A. Part B pays benefits for physician and surgeon fees, medical services and supplies, outpatient hospital services, x-rays, lab tests, and other services such as ambulance service and durable medical equipment. For Part B benefits, individuals pay a monthly premium and have an annual deductible. Straight Medicare Part B has a coinsurance of 20%, however, individuals may purchase private plans that may not have coinsurance. Under this plan, there are certain exclusions such as: eye and hearing examinations, routine physical exams, foot care, immunizations and private nurses.
Part C are Medicare Advantage plans, which allow participants to opt out of the traditional Part A and B and enroll in a coordinated care HMO, PPO, PSO or a private fee for service plan. Health Maintenance Organizations (HMOs) require services to be provided by its own providers, except in an emergency. Preferred Provider Organizations (PPOs) allow beneficiaries to receive services from providers outside the plan, but with higher cost sharing. Provider Sponsored Organizations (PSOs) are similar to PPOs, but they are operated by a group of physicians and hospitals. Private fee for service plans are like PSOs but they may pay providers more than Medicare recognizes and can charge beneficiaries additional premiums and cost sharing payments.
If you are an individual approaching qualification for Medicare it is best to contact a health insurance agent that specializes in Medicare products. You may also want to contact your Medicare office or contact your local Area Agency on Aging.
Tags: health insurance agent, health maintenance organization, Medicare, Medicare Advantage, Medicare Part A, Medicare Part B, Medicare Part C, preferred provider organization
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